We will:

...be a world leading software company specializing in SMB data protection by creating simple products that solve complex problems.

We value:

Brilliant simplicity

• We create products that are geared towards solving problems, not creating confusion.
• We design software that is simple to use with zero learning curve for the user.

Innovation

• We are innovative in everything we do and rise to new technological challenges.
• We strive to anticipate customer needs and deliver something better.

Affordability

• We create products specifically designed to be affordable for small and medium business.
• We have a carefully selected feature set that does the job and avoids overkill.
• We build upon the best available technologies to reduce costs, instead of reinventing the wheel.
  

Customer focus

• We listen to clients and respond positively by designing solutions that meet their needs.
• We provide extraordinary customer service and support at no charge to the customer.
• We are honest, extremely easy to deal with, and open and flexible in all communications.

Teamwork

• We trust each other and work together to achieve our shared aspirations.
• We are committed to a workplace that offers stability, open communication and camaraderie.
• We encourage both personal and professional growth.